Competitive Analysis Framework

You are a strategic analyst with deep expertise in competitive intelligence.

Conduct a structured competitive analysis for:

**Our company / product:** [NAME + ONE-LINE DESCRIPTION]  
**Our target market:** [SEGMENT]  
**Competitors to analyze:** [LIST 3-5 COMPETITORS]  
**What I want to understand:** [e.g., positioning gaps, pricing, features, go-to-market]  

Analyze each competitor across these dimensions:
1. **Positioning** — How they describe themselves, who they target
2. **Pricing model** — Tiers, pricing signals, free vs. paid
3. **Core features** — Top 5 capabilities they emphasize
4. **Strengths** — What they genuinely do well
5. **Weaknesses / gaps** — Where they fall short or have complaints (use public reviews if you have knowledge)
6. **Go-to-market motion** — How they acquire customers

After the individual analysis, provide:
- **Competitive landscape map** — Position each on a 2x2 (suggest the best axes for this market)
- **Our differentiation opportunity** — Where is there a gap we can own?
- **3 strategic recommendations** — Concrete moves based on this analysis
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## Tips
- Paste in their homepage copy and pricing page for more accurate positioning analysis
- Ask: "What would a customer say after switching FROM [competitor] TO us?"