Marketing

Skills (8)

Claude uses these on its own when your request matches.

• brand-reviewReview content against your brand voice, style guide, and messaging pillars, flagging deviations by severity with specific before/after fixes. Use when checking a draft before it ships, when auditing copy for voice consistency and terminology, or when screening for…
• campaign-planGenerate a full campaign brief with objectives, audience, messaging, channel strategy, content calendar, and success metrics. Use when planning a product launch, lead-gen push, or awareness campaign, when you need a week-by-week content calendar with dependencies, or when…
• competitive-briefResearch competitors and generate a positioning and messaging comparison with content gaps, opportunities, and threats. Use when building sales battlecards, when finding positioning gaps and messaging angles competitors haven't claimed, or when a competitor makes a move and you…
• content-creationDraft marketing content across channels — blog posts, social media, email newsletters, landing pages, press releases, and case studies. Use when writing any marketing content, when you need channel-specific formatting, SEO-optimized copy, headline options, or calls to action.
• draft-contentDraft blog posts, social media, email newsletters, landing pages, press releases, and case studies with channel-specific formatting and SEO recommendations. Use when writing any marketing content, when you need headline or subject line options, or when adapting a message for a…
• email-sequenceDesign and draft multi-email sequences with full copy, timing, branching logic, exit conditions, and performance benchmarks. Use when building onboarding, lead nurture, re-engagement, win-back, or product launch flows, when you need a complete drip campaign with A/B test…
• performance-reportBuild a marketing performance report with key metrics, trend analysis, wins and misses, and prioritized optimization recommendations. Use when wrapping a campaign, when preparing weekly, monthly, or quarterly channel summaries for stakeholders, or when you need data translated…
• seo-auditRun a comprehensive SEO audit — keyword research, on-page analysis, content gaps, technical checks, and competitor comparison. Use when assessing a site's SEO health, when finding keyword opportunities and content gaps competitors own, or when you need a prioritized action plan…

MCP servers (13)

Added to Claude Code when you install the plugin. You sign in to Marketing the first time it is used.

• slackRemotehttps://mcp.slack.com/mcp
• canvaRemotehttps://mcp.canva.com/mcp
• figmaRemotehttps://mcp.figma.com/mcp
• hubspotRemotehttps://mcp.hubspot.com/anthropic
• amplitudeRemotehttps://mcp.amplitude.com/mcp
• amplitude-euRemotehttps://mcp.eu.amplitude.com/mcp
• notionRemotehttps://mcp.notion.com/mcp
• ahrefsRemotehttps://api.ahrefs.com/mcp/mcp
• similarwebRemotehttps://mcp.similarweb.com
• klaviyoRemotehttps://mcp.klaviyo.com/mcp
• supermetricsRemotehttps://mcp.supermetrics.com/mcp
• google calendarRemote
• gmailRemote

Install

claude plugin marketplace add anthropics/knowledge-work-plugins && claude plugin install marketing@knowledge-work-plugins

/plugin marketplace add anthropics/knowledge-work-plugins

/plugin install marketing@knowledge-work-plugins