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Similarweb

Real time web, mobile app, and market data.

Research any website or app using Similarweb's market intelligence data. Analyze competitor traffic, uncover top keywords, explore audience demographics, and benchmark performance across industries—all through simple prompts. Ask things like "Show me Nike's traffic sources breakdown" or "What keywords is Adidas ranking for?" and get real-time insights without switching tools. Whether you're a marketer, analyst, investor, or strategist, Similarweb helps you turn competitive questions into answers instantly.

Install

1Add the server to Claude Code

claude mcp add --transport http similarweb https://mcp.similarweb.com

2Sign in

Run /mcp in Claude Code and complete the login flow for this server.

These instructions target Claude Code. Check the publisher's documentation for support in other Claude surfaces; a valid server URL alone does not establish compatibility.

JSON.mcp.json for a shared project

Commit this file so everyone on the project gets the same server.

{
  "mcpServers": {
    "similarweb": {
      "type": "http",
      "url": "https://mcp.similarweb.com"
    }
  }
}

Tools

  • get-websites-traffic-and-engagement
  • get-websites-traffic-sources
  • get-websites-website-rank
  • get-website-content-subdomains-agg
  • get-websites-similar-sites-agg
  • get-websites-referrals-agg
  • get-websites-audience-interests-agg
  • get-websites-audience-overlap-agg
  • get-websites-deduplicated-audience
  • get-pages-leading-folders-agg
  • get-pages-popular-pages-agg
  • get-websites-ppc-spend
  • get-segments-traffic-and-engagement
  • get-segments-traffic-sources
  • get-website-analysis-ad-networks-agg
  • get-websites-geography-agg
  • get-website-content-technologies-agg
  • get-websites-demographics-agg
  • get-websites-traffic-by-demographics-agg
  • get-websites-top-sites-by-category-agg
  • get-app-engagement-installs-penetration
  • get-app-app-store-rank

Discussion

Discussion

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